M16 Cars case study
New build launched January 2026 with booking system, then Google Ads on top. 800 enquiries from a site that did not exist in December.
High-impact websites and landing pages that turn attention into enquiries, bookings, purchases and pipeline.
Best for agencies, creators, service brands and campaign landing pages that need to move fast.
Who does the work: Shabaaz Yaqub (Stoke-on-Trent)
We design and build websites that turn visits into bookings, orders and enquiries. Most of our builds replace a slow template or a booking tool the business cannot track. We build the booking flow ourselves and connect it to the systems the business already runs, such as Autocab dispatch for taxi firms, so every enquiry has a source.
We build for speed on mobile and set the pages up for search from launch. M16 Cars in Manchester launched on a new site in January 2026 and had 800 booking enquiries from Google Ads by the end of August. The Crumb Life, a Staffordshire bakery, now ships its cookie boxes to every postcode from the online store we built.
For local web design, see our Stoke-on-Trent web design page.
Every engagement includes these outputs — designed to be executed, not just admired.
A short call to agree what the site must do: bookings, quotes, orders or calls. You get a fixed price before work starts.
We plan the pages around the searches your customers make, then write the words for each page.
We build the pages and connect the booking, payment and messaging tools the business needs.
Enquiry tracking is live from launch, so you can see which pages and campaigns bring in work.
New build launched January 2026 with booking system, then Google Ads on top. 800 enquiries from a site that did not exist in December.
Six years as the full digital partner: site, booking system with card payments, chatbot, local search and paid media.
Bakery storefront with online ordering, a custom cookie box builder and delivery scheduling.
“We launched the new website in January and the enquiries started pretty much straight away. Over 560 bookings in seven months from a standing start. The booking system just works, customers use it without phoning us.”
“Uber really ramped up their advertising in Stoke-on-Trent, so it was important that we advertised properly. We've grown our fleet of drivers, and with ViralMouth's marketing the bookings started to flow in. We're getting a lot more high-value bookings now. The TikTok videos have done great too. Passengers are always telling us the content is funny and engaging.”
Common questions about websites.
Website strategy, landing pages, copy structure, creative direction, build and launch, and conversion-focused sections — designed to turn attention into enquiries, bookings and pipeline.
Both. We structure the copy and direct the creative, then build and launch pages engineered around the action you want visitors to take.
Yes. Every section is conversion-focused — built to move visitors from attention to enquiry, booking, purchase or pipeline after the click.
Agencies, creators, service brands and campaign landing pages that need to launch fast and feel undeniable after the click.
It depends on what the site has to do. A landing page and a full booking system are very different builds, so we price each one after a short scoping call and fix the price before work starts.
No. Taxi firms are a big part of our work because their booking systems are hard to get right. We also build for shops, food brands and local services, such as The Crumb Life bakery in Staffordshire.
Local website design, booking systems and local SEO, proven on six years of Staffordshire client work.