Website build
A hero-led build with the booking flow front and centre: plan the ride, pick the vehicle, confirm. Built to convert mobile visitors, where most local taxi searches happen.
The situation WHERE THEY
WHERE THEY
WERE.
Autocab Private Hire operates in the same Uber-pressured Stoke-on-Trent market as every local firm. The brief was a proper booking website with real local search coverage: something that could take bookings directly and get found across the whole region, not just the city.
No ad budget behind this one. Everything below is organic.
The work WHAT WE
WHAT WE
BUILT.
Custom web booker
A multi-step booking system integrated with dispatch: journey, vehicle, details, confirmation, with flight fields for airport work.
Chatbot
On-site chat handling booking queries and common questions.
Local SEO architecture
Service-area pages across Staffordshire, Newcastle-under-Lyme, the Moorlands, Cheshire, Derbyshire and Shropshire, plus airport pages and service pages for corporate, courier, minibus, executive and NHS work.
The outcomes WHAT IT
WHAT IT
DID.
8,659 organic clicks, last 12 months
442K search impressions
~700 organic clicks per month, steady
£0 ad spend behind these numbers
Google Search Console, Jul 2025 to Jul 2026. No paid campaigns ran in the window.
Want this for your business?
Every engagement above started with a conversation about where the business actually was. That is where we start with you.
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